❑ PROVA DE LÍNGUA INGLESA: PUC/RS-2021-VESTIBULAR-VERÃO-MEDICINA.
https://www.pucrs.br/
❑ ESTRUTURA-PROVA:
➭ 10 Multiple Choice Questions / 4 Options Each Question.
➭ Text (1) – A History of the Influencer, from Shakespeare to Instagram | www.newyorker.com |
➭ Text (2) – Cartoon | https://marketoonist.com/ |
❑ GABARITO:
01-B, 02-A, 03-A, 04-A, 05-D
06-A, 07-C, 08-A, 09-B, 10-B
❑ PROVA:
❑ Responder às questões de 01 a 08 com base no texto 1.
A History of the Influencer, from
Shakespeare to Instagram
By Laurence Scott
Late last year, the Daily Mail identified Ralphie
Waplington as Britain’s “youngest social media
‘influencer’ ”. Ralphie, who is two, has twenty thousand
Instagram followers. For most of his life, he has been
an unknowing model of baby clothes and other infant
paraphernalia. Members of his extended family must
seek approval before posting their own photos of
Ralphie, lest an off-message picture harm his brand.
Ralphie is undeniably cute. But his cuteness only
compounds the sense of unease we feel whenever
we contemplate influencers and their craft. On one
level, “influencer” is an anodyne, commercial label,
describing someone who monetizes an online
following by endorsing products or services – a
celebrity spokesperson for the social-media age.
And yet “influencer” also sounds slightly sinister; the
Influencer could be a Batman villain, alongside the
Joker.
Connectivity is the basis _____ the heightened role
that influence now plays _____ our lives. Digital
technologies soften the borders between people and
create a porousness _____ which influence depends.
In a fairly undisguised etymology, the word “influence”
comes from the Latin for “inflow”, which provides an
image of the way that, every second, our thoughts
now stream _____ one another’s pockets. Admitting to
being influenced, we give up the attractive idea that, as
individuals or societies, we are entirely self-contained.
Influence was worrisome long before it was digital.
The word “influence” appears in a quarter of William
Shakespeare’s plays, in which the condition of being
influenced is rarely happy or dignified. Almost without
exception, Shakespeare gives influence a darkly
astrological cast. Shakespeare’s portrayal of influence
may seem outmoded, but it has an unsettling echo
in the fact that, in many ways, online influence isn’t
directed by human agents. The algorithms that dictate
which videos are recommended by YouTube, or the
hidden engines that prioritize certain social-media
posts over others, are the digital equivalents of
Shakespeare’s remote, “skyey” influences.
Lately, the influencer phenomenon has been mutating
in surprising ways. In December, The Atlantic reported
on people who style their social-media content to make it seem as though they are sponsored by businesses.
One example is the aspiring life-style influencer
Sydney Pugh, who describes taking a picture of the
coffee she had just bought, then captioning it with a
jaunty declaration of love for Alfred Coffee. Meanwhile,
last year, news reports began to appear about hackers
locking influencers out of their social-media accounts
and charging them ransoms.
In a recent tweet, Pope Francis called the Virgin Mary
“the first ‘influencer,’ ” encouraging others to follow her
#blessed example by spreading the word of God. As
Francis’s characteristically trendy claim reminds us,
influence doesn’t have to be aligned with corporate
interests: there are positive ways to influence people.
Adapted from: https://www.newyorker.com/
culture/annals-of-inquiry/a-history-of-theinfluencer-from-shakespeare-to-instagram
01 – (PUC/RS-2021/1-VESTIBULAR VERÃO)
The four missing prepositions in paragraph 3 are,
respectively,
A) into – on – for – in
B) for – in – upon – into
C) on – about – of – from
D) within – at – on – to
👍 Comentários e Gabarito B
TÓPICO - IDEIA CONTEXTUAL ou INFORMAÇÃO DENTRO DO TEXTO :
➧ 1ª lacuna:
• Connectivity is the basis for the heightened role...
• A conectividade é a base para o papel elevado ...
➧ 2ª lacuna:
• that influence now plays in our lives.
• que a influência agora desempenha em nossas vidas.
➧ 3ª lacuna:
• Digital technologies soften the borders between people and create a porousness upon which influence depends.
• As tecnologias digitais suavizam as fronteiras entre as pessoas e criam uma porosidade da qual depende a influência.
➧ 4ª lacuna:
• our thoughts now stream into one another’s pockets.
• nossos pensamentos agora fluem para os bolsos uns dos outros.
02 – (PUC/RS-2021/1-VESTIBULAR VERÃO)
The last sentence of paragraph 6 was taken out.
The
alternative below which presents the right sentence to
fill in the blank in that paragraph is
A) Our ongoing challenge, then, will be to negotiate
an influence economy while preserving our ability
to change for the better.
B) These unknowables, in turn, prompt an even more
vexing question: What does it even mean to have
an unadulterated and authentic opinion?
C) It’s theoretically possible for a popular YouTube
skateboarder to love and advertise a certain brand
of skateboard simultaneously.
D) It’s no accident that the term has entered the lexicon
at the same moment that influence of a different sort
has become a geopolitical weapon of unprecedented
proportions.
👍 Comentários e Gabarito A
TÓPICO - IDEIA CONTEXTUAL ou INFORMAÇÃO DENTRO DO TEXTO :
03 – (PUC/RS-2021/1-VESTIBULAR VERÃO)
Consider the following extract (lines 06 to 08):
“Members of his extended family must seek approval
before posting their own photos of Ralphie, lest an off message picture harm his brand”.
All the alternatives below can replace the underlined
part of the sentence above, with no change in meaning,
EXCEPT:
A) unless an off-message picture harms his brand.
B) in case an off-message picture harms his brand.
C) so that an off-message picture doesn’t harm his
brand.
D) to prevent an off-message picture from harming his
brand.
👍 Comentários e Gabarito A
TÓPICO - IDEIA CONTEXTUAL ou INFORMAÇÃO DENTRO DO TEXTO :
04 – (PUC/RS-2021/1-VESTIBULAR VERÃO)
Consider the following sentences and answer T (true)
or F (false).
( ) The commas in “Ralphie, who is two, has twenty
thousand Instagram followers” (lines 03 and 04)
cannot be omitted.
( ) The use of a comma is optional before WHO in
“…describing someone who monetizes an online
following by endorsing products or services...” (lines
13 and 14).
( ) The last sentence in paragraph 4 (lines 37 to
41) compares modern ways of influence to
Shakespeare’s.
( ) If the word “style” (line 44) were replaced by “shape”,
the meaning of the sentence would be different.
The alternative that presents the correct top-down
answers to the sentences above is
A) T – F – T – F
B) F – T – F – T
C) T – F – F – T
D) F – T – T – F
👍 Comentários e Gabarito A
TÓPICO - IDEIA CONTEXTUAL ou INFORMAÇÃO DENTRO DO TEXTO :
05 – (PUC/RS-2021/1-VESTIBULAR VERÃO)
Analyze the words below in the sentence constructions
they appear in the text.
Circle the alternative whose
sentence construction in the text follows the same
pattern as “fairly undisguised” (line 23).
A) undeniably cute (line 09)
B) slightly sinister (line 16)
C) rarely happy (line 32)
D) darkly astrological (lines 33 and 34)
👍 Comentários e Gabarito D
TÓPICO - IDEIA CONTEXTUAL ou INFORMAÇÃO DENTRO DO TEXTO :
06 – (PUC/RS-2021/1-VESTIBULAR VERÃO)
Consider the underlined words below.
Based on the
meaning they have in the text, it is correct to affirm that
A) anodyne is a synonym for innocuous (line 12)
B) endorsing is an antonym of upholding (line 14)
C) worrisome could not be replaced by upsetting (line 29)
D) jaunty could be replaced by flat (line 49)
👍 Comentários e Gabarito A
TÓPICO - IDEIA CONTEXTUAL ou INFORMAÇÃO DENTRO DO TEXTO :
07 – (PUC/RS-2021/1-VESTIBULAR VERÃO)
The alternative that best paraphrases the sentence
“As Francis’s characteristically trendy claim reminds
us, influence doesn’t have to be aligned with corporate
interests: there are positive ways to influence people.”
(lines 55 to 58)
is
A) In spite of its positive benefits, marketing interests
are necessarily related to influence.
B) Companies tend to charge from influencers that they
are aligned with commercial interests.
C) Although influence is very much connected to
financial interests, there’s another side of it.
D) Even if people tend to know of influence as something
good, it can have disastrous consequences.
👍 Comentários e Gabarito C
TÓPICO - IDEIA CONTEXTUAL ou INFORMAÇÃO DENTRO DO TEXTO :
08 – (PUC/RS-2021/1-VESTIBULAR VERÃO)
Analyze the ideas in the following extracts:
1. “But his cuteness only compounds the sense of
unease we feel whenever we contemplate influencers
and their craft.” (lines 09 to 11)
2. “…which provides an image of the way that, every
second, our thoughts now stream...” (lines 24 to 26)
3. “Shakespeare’s portrayal of influence may seem
outmoded, but it has an unsettling echo in the fact
that, in many ways, online influence isn’t directed
by human agents.” (lines 34 to 37)
4. “…people who style their social-media content to
make it seem as though they are sponsored by
businesses.” (lines 44 and 45)
Which row of words relate, respectively, to the ideas
expressed by the extracts above?
A) contrast – depiction – relation – impression
B) intention – difference – explanation – depiction
C) similarity – possibility – impression – explanation
D) transgression – contrast – difference – equivalence
👍 Comentários e Gabarito A
TÓPICO - IDEIA CONTEXTUAL ou INFORMAÇÃO DENTRO DO TEXTO :
➧ TEXT II: Responder à questão 09 com base no
texto 2.
Adapted from: https://marketoonist.com/
2016/08/purpose-driven.html
09 – (PUC/RS-2021/1-VESTIBULAR VERÃO)
Choose the alternative which presents an idea that is
NOT related to the message of the cartoon.
A) A brand is built to be a representation of how a
company wants to be perceived.
B) The visual identity of a brand and its overall design
aesthetics play key roles in effective branding.
C) Branding is about how people relate to a brand, it can
drive new business and increase brand awareness.
D) Sending the right message is key because
customers make decisions based on brand values,
identity and culture.
👍 Comentários e Gabarito B
TÓPICO - IDEIA CONTEXTUAL ou INFORMAÇÃO DENTRO DO TEXTO :
➧ INSTRUÇÕES: Responder à questão 10 com base
nos textos 1 e 2.
10 – (PUC/RS-2021/1-VESTIBULAR VERÃO)
Consider the statements about texts 1 and 2.
I. The cartoon (text 2) focuses on the influencer’s role
in endorsing products.
II. Paragraph 2 (in text 1) deals with issues related to
the social-media age.
III. Text 2 can be the illustration of text 1.
The correct statement(s) is/are only
A) I.
B) II.
C) I and III.
D) II and III.
👍 Comentários e Gabarito B
TÓPICO - IDEIA CONTEXTUAL ou INFORMAÇÃO DENTRO DO TEXTO :
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