quinta-feira, 21 de outubro de 2021

PUC/RS – 2021 – VESTIBULAR – VERÃO – MEDICINA – LÍNGUA INGLESA – PONTIFÍCIA UNIVERSIDADE CATÓLICA DO RIO GRANDE DO SUL – PROVA COM GABARITO.

❑ PROVA DE LÍNGUA INGLESAPUC/RS-2021-VESTIBULAR-VERÃO-MEDICINA.

https://www.pucrs.br/
❑ ESTRUTURA-PROVA:
 10 Multiple Choice Questions / 4 Options Each Question.
 Text (1) – A History of the Influencer, from Shakespeare to Instagram | www.newyorker.com |
 Text (2) – Cartoon https://marketoonist.com/ |
 GABARITO:

01-B02-A03-A04-A05-D
06-A07-C08-A09-B10-B

 PROVA:

 Responder às questões de 01 a 08 com base no texto 1.

A History of the Influencer, from Shakespeare to Instagram
By Laurence Scott 

Late last year, the Daily Mail identified Ralphie Waplington as Britain’s “youngest social media ‘influencer’ ”. Ralphie, who is two, has twenty thousand Instagram followers. For most of his life, he has been an unknowing model of baby clothes and other infant paraphernalia. Members of his extended family must seek approval before posting their own photos of Ralphie, lest an off-message picture harm his brand.

Ralphie is undeniably cute. But his cuteness only compounds the sense of unease we feel whenever we contemplate influencers and their craft. On one level, “influencer” is an anodyne, commercial label, describing someone who monetizes an online following by endorsing products or services – a celebrity spokesperson for the social-media age. And yet “influencer” also sounds slightly sinister; the Influencer could be a Batman villain, alongside the Joker.

Connectivity is the basis _____ the heightened role that influence now plays _____ our lives. Digital technologies soften the borders between people and create a porousness _____ which influence depends. In a fairly undisguised etymology, the word “influence” comes from the Latin for “inflow”, which provides an image of the way that, every second, our thoughts now stream _____ one another’s pockets. Admitting to being influenced, we give up the attractive idea that, as individuals or societies, we are entirely self-contained.

Influence was worrisome long before it was digital. The word “influence” appears in a quarter of William Shakespeare’s plays, in which the condition of being influenced is rarely happy or dignified. Almost without exception, Shakespeare gives influence a darkly astrological cast. Shakespeare’s portrayal of influence may seem outmoded, but it has an unsettling echo in the fact that, in many ways, online influence isn’t directed by human agents. The algorithms that dictate which videos are recommended by YouTube, or the hidden engines that prioritize certain social-media posts over others, are the digital equivalents of Shakespeare’s remote, “skyey” influences.

Lately, the influencer phenomenon has been mutating in surprising ways. In December, The Atlantic reported on people who style their social-media content to make it seem as though they are sponsored by businesses. One example is the aspiring life-style influencer Sydney Pugh, who describes taking a picture of the coffee she had just bought, then captioning it with a jaunty declaration of love for Alfred Coffee. Meanwhile, last year, news reports began to appear about hackers locking influencers out of their social-media accounts and charging them ransoms.

In a recent tweet, Pope Francis called the Virgin Mary “the first ‘influencer,’ ” encouraging others to follow her #blessed example by spreading the word of God. As Francis’s characteristically trendy claim reminds us, influence doesn’t have to be aligned with corporate interests: there are positive ways to influence people.
Adapted from: https://www.newyorker.com/
culture/annals-of-inquiry/a-history-of-theinfluencer-from-shakespeare-to-instagram

01 – (PUC/RS-2021/1-VESTIBULAR VERÃO)

The four missing prepositions in paragraph 3 are, respectively,

A) into – on – for – in
B) for – in – upon – into
C) on – about – of – from
D) within – at – on – to
 👍   Comentários e Gabarito    B  
TÓPICO - IDEIA CONTEXTUAL ou INFORMAÇÃO DENTRO DO TEXTO
:

 1ª lacuna: 
• Connectivity is the basis for the heightened role...
• A conectividade é a base para o papel elevado ...
 2ª lacuna:
 that influence now plays in our lives.
• que a influência agora desempenha em nossas vidas.
 3ª lacuna: 
• Digital technologies soften the borders between people and create a porousness upon which influence depends.
• As tecnologias digitais suavizam as fronteiras entre as pessoas e criam uma porosidade da qual depende a influência.
 4ª lacuna: 
• our thoughts now stream into one another’s pockets.
• nossos pensamentos agora fluem para os bolsos uns dos outros.

02 – (PUC/RS-2021/1-VESTIBULAR VERÃO)

The last sentence of paragraph 6 was taken out.

The alternative below which presents the right sentence to fill in the blank in that paragraph is

A) Our ongoing challenge, then, will be to negotiate an influence economy while preserving our ability to change for the better.
B) These unknowables, in turn, prompt an even more vexing question: What does it even mean to have an unadulterated and authentic opinion?
C) It’s theoretically possible for a popular YouTube skateboarder to love and advertise a certain brand of skateboard simultaneously.
D) It’s no accident that the term has entered the lexicon at the same moment that influence of a different sort has become a geopolitical weapon of unprecedented proportions.
 👍   Comentários e Gabarito    A  
TÓPICO - IDEIA CONTEXTUAL ou INFORMAÇÃO DENTRO DO TEXTO
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03 – (PUC/RS-2021/1-VESTIBULAR VERÃO)

Consider the following extract (lines 06 to 08):

“Members of his extended family must seek approval before posting their own photos of Ralphie, lest an off message picture harm his brand”.

All the alternatives below can replace the underlined part of the sentence above, with no change in meaning, EXCEPT:

A) unless an off-message picture harms his brand.
B) in case an off-message picture harms his brand.
C) so that an off-message picture doesn’t harm his brand.
D) to prevent an off-message picture from harming his brand.
 👍   Comentários e Gabarito    A  
TÓPICO - IDEIA CONTEXTUAL ou INFORMAÇÃO DENTRO DO TEXTO
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04 – (PUC/RS-2021/1-VESTIBULAR VERÃO)

Consider the following sentences and answer T (true) or F (false).

(  ) The commas in “Ralphie, who is two, has twenty thousand Instagram followers” (lines 03 and 04) cannot be omitted.

(  ) The use of a comma is optional before WHO in “…describing someone who monetizes an online following by endorsing products or services...” (lines 13 and 14).

(  ) The last sentence in paragraph 4 (lines 37 to 41) compares modern ways of influence to Shakespeare’s.

(  ) If the word “style” (line 44) were replaced by “shape”, the meaning of the sentence would be different. The alternative that presents the correct top-down answers to the sentences above is

A) T – F – T – F
B) F – T – F – T
C) T – F – F – T
D) F – T – T – F
 👍   Comentários e Gabarito    A  
TÓPICO - IDEIA CONTEXTUAL ou INFORMAÇÃO DENTRO DO TEXTO
:

05 – (PUC/RS-2021/1-VESTIBULAR VERÃO)

Analyze the words below in the sentence constructions they appear in the text.

Circle the alternative whose sentence construction in the text follows the same pattern as “fairly undisguised” (line 23).

A) undeniably cute (line 09)
B) slightly sinister (line 16)
C) rarely happy (line 32)
D) darkly astrological (lines 33 and 34)
 👍   Comentários e Gabarito    D  
TÓPICO - IDEIA CONTEXTUAL ou INFORMAÇÃO DENTRO DO TEXTO
:

06 – (PUC/RS-2021/1-VESTIBULAR VERÃO)

Consider the underlined words below.

Based on the meaning they have in the text, it is correct to affirm that

A) anodyne is a synonym for innocuous (line 12)
B) endorsing is an antonym of upholding (line 14)
C) worrisome could not be replaced by upsetting (line 29)
D) jaunty could be replaced by flat (line 49)
 👍   Comentários e Gabarito    A  
TÓPICO - IDEIA CONTEXTUAL ou INFORMAÇÃO DENTRO DO TEXTO
:

07 – (PUC/RS-2021/1-VESTIBULAR VERÃO)

The alternative that best paraphrases the sentence

“As Francis’s characteristically trendy claim reminds us, influence doesn’t have to be aligned with corporate interests: there are positive ways to influence people.” (lines 55 to 58)

is

A) In spite of its positive benefits, marketing interests are necessarily related to influence.
B) Companies tend to charge from influencers that they are aligned with commercial interests.
C) Although influence is very much connected to financial interests, there’s another side of it.
D) Even if people tend to know of influence as something good, it can have disastrous consequences.
 👍   Comentários e Gabarito    C  
TÓPICO - IDEIA CONTEXTUAL ou INFORMAÇÃO DENTRO DO TEXTO
:

08 – (PUC/RS-2021/1-VESTIBULAR VERÃO)

Analyze the ideas in the following extracts:

1. “But his cuteness only compounds the sense of unease we feel whenever we contemplate influencers and their craft.” (lines 09 to 11)

2. “…which provides an image of the way that, every second, our thoughts now stream...” (lines 24 to 26)

3. “Shakespeare’s portrayal of influence may seem outmoded, but it has an unsettling echo in the fact that, in many ways, online influence isn’t directed by human agents.” (lines 34 to 37)

4. “…people who style their social-media content to make it seem as though they are sponsored by businesses.” (lines 44 and 45)

Which row of words relate, respectively, to the ideas expressed by the extracts above?

A) contrast – depiction – relation – impression
B) intention – difference – explanation – depiction
C) similarity – possibility – impression – explanation
D) transgression – contrast – difference – equivalence
 👍   Comentários e Gabarito    A  
TÓPICO - IDEIA CONTEXTUAL ou INFORMAÇÃO DENTRO DO TEXTO
:

 TEXT II: Responder à questão 09 com base no texto 2.
Adapted from: https://marketoonist.com/
2016/08/purpose-driven.html

09 – (PUC/RS-2021/1-VESTIBULAR VERÃO)

Choose the alternative which presents an idea that is NOT related to the message of the cartoon.

A) A brand is built to be a representation of how a company wants to be perceived.
B) The visual identity of a brand and its overall design aesthetics play key roles in effective branding.
C) Branding is about how people relate to a brand, it can drive new business and increase brand awareness.
D) Sending the right message is key because customers make decisions based on brand values, identity and culture.
 👍   Comentários e Gabarito    B  
TÓPICO - IDEIA CONTEXTUAL ou INFORMAÇÃO DENTRO DO TEXTO
:

 INSTRUÇÕES: Responder à questão 10 com base nos textos 1 e 2.

10 – (PUC/RS-2021/1-VESTIBULAR VERÃO)

Consider the statements about texts 1 and 2.

I. The cartoon (text 2) focuses on the influencer’s role in endorsing products.

II. Paragraph 2 (in text 1) deals with issues related to the social-media age.

III. Text 2 can be the illustration of text 1.

The correct statement(s) is/are only

A) I.
B) II.
C) I and III.
D) II and III.
 👍   Comentários e Gabarito    B  
TÓPICO - IDEIA CONTEXTUAL ou INFORMAÇÃO DENTRO DO TEXTO
:

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